Gall's Law tells us that complex systems evolve from simple systems that worked
By - Neal Cole

What Are The Implications of Gall’s Law For Digital Marketing?

What is Gall’s Law? Gall’s Law is a rule of thumb or heuristic which indicates that complex systems that work are normally found to have evolved from a simple system that worked.  This means trying to design a complex system from scratch is never successful and it cannot be made to work once it has been created. It is necessary