By - Neal Cole

Commitment and Consistency Influence Behaviour

The Power of Commitment & Consistency! We have all heard stories of how people are often unwilling to intervene when they see a crime committed in broad daylight. Why would people put themselves at risk to assist a complete stranger? Well, in 1972 the psychologist Thomas Moriarty conducted a study to  see if he could use a simple psychological weapon

By continuing to use the site, you agree to the use of cookies. more information

The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.

Close