Organic

Definition:

Organic traffic refers to website traffic that has been generated from those search engine results that appear because of their relevance to the search terms rather than due to paid (advertised) search results. See also Search Engine Optimization (SEO) and PPC.

Resources:

Conversion marketing – Glossary of Conversion Marketing.

Over 300 tools reviewed – Digital Marketing Toolbox.

A/B testing software – Which A/B testing tools should you choose?

Keywords – How to do keyword research?

Link building – 20 powerful SEO Link building tools to drive more traffic to your site.