5 Important Factors to Consider for Effective Local SEO Marketing

Why Local SEO Marketing? As a local business owner, you are probably aware that reaching new customers is essential for growing your business. While traditional marketing such as newspaper ads and posters can target the older customers, if you want to broaden you customer appeal to a younger audience you’ll need to get acquainted with… Continue reading 5 Important Factors to Consider for Effective Local SEO Marketing

Reputation Management SEO Advanced Tactics

Why Reputation Management? SEO for reputation management is one of the most talked about topics today. There are millions of consumers online looking at your various pages to make their purchasing decisions. This is a good thing, most of the time – people are informed and you get the chance to control your own narrative… Continue reading Reputation Management SEO Advanced Tactics

UX Strategies For Google’s Mobile First Index

Mobile First – New UX Strategies You Need Implementing mobile-focused UX (user-experience) is now more important than ever, as the mobile first index is progressively rolled out across all websites. The mobile version of your website is now used as the starting point for determining rankings. In the past, the desktop was always crawled first,… Continue reading UX Strategies For Google’s Mobile First Index

How To Get PPC Marketing Campaigns To Convert!

PPC Marketing – Learn The Basics!   PPC (Pay-Per-Click) marketing  is an important source of leads or sales for many digital businesses. It is estimated that if we combine the USA and the UK marketers currently spend over $80 billion on digital advertising, with a large share of this accounted for by PPC.   What… Continue reading How To Get PPC Marketing Campaigns To Convert!

Why Content Is Not King in Content Marketing!

What’s Important In Content Marketing? “Content is king” is one of those meaningless statements that some marketers use to justify content marketing for content marketing’s sake. Content is not king because without a clear purpose and customers who want to read and respond to it with a desired action it is worthless. Just like advertising,… Continue reading Why Content Is Not King in Content Marketing!

Private Blog Network – A SEO Guide

Why Do SEOs Create A Private Blog Network? A private blog network (PBN) is a black-hat SEO technique for creating high quality backlinks to improve the domain authority and traffic for a site. PBNs hit the news in 2014 when Google tried to eliminate the benefits of sites using private blog networks to build backlinks. As… Continue reading Private Blog Network – A SEO Guide

How To Improve Your Shopify SEO

Optimising Your Shopify Store Guest post by Jack Rubinstein: Shopify is a popular platform for ecommerce businesses. Shopify has more than one million active users and over $46 billion worth of products sold to-date, it is a ready-made site for entrepreneurs and small business owners who want to sell their goods to customers who are already… Continue reading How To Improve Your Shopify SEO

Published
Categorised as SEO Tagged ,

5 Ways of Using Word Clouds to Enhance Digital Marketing

Word Clouds For Digital Marketing: Word clouds are a great creative tool that many of us love to play around with. They generate an image composed of words from content that has been submitted in the tool. The size of individual words in the word cloud indicates its frequency or importance. However, word clouds are… Continue reading 5 Ways of Using Word Clouds to Enhance Digital Marketing