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Affiliate

Definition:

An affiliate is a person or company that chooses to promote the product or services of another company. In the case of digital marketing most affiliates use their website to send leads directly to the company’s website that they are promoting. Affiliates are only paid when a lead turns into a sale.

Resources:

Conversion marketing – Glossary of Conversion Marketing.

Over 300 tools reviewed – Digital Marketing Toolbox.

 

Digital Marketing and Insight